STORY OF THE
WEEK
MY JOURNEY TO FINDING PURPOSE, LOSING IT & COMING INTO MY OWN AGAIN
This post goes out to all my fellow creative souls who have ever found themselves in a position of giving all their creativity and self to someone else out of necessity or maybe accidentally. What we do has no direct path, no guidelines and is often so isolating and reliant on ourselves. However, the position we are in to create can be so greatly rewarding, if we remember to take care of ourselves and create for our original joy of it.
WHAT EMAIL PLATFORM SHOULD I USE?
Deciding what email platform to start with? I compiled a comprehensive list on different email platforms and my thoughts on why I love them, or hate them.
3 STEPS TO DISCOVER YOUR BRAND STYLE
Just like personal style or interior style, your brand (whether that be a personal brand or your business brand) will have style. That personal style should be just that, personal! In order to have personal style you really have to figure out who you are and what you want to communicate about yourself or in this case, your brand.
IMPROVE YOUR EMAIL SIGN-UP FORM
Entice people to join your email marketing list — get better stats by making this one simple change to your offer and copy.
ALL POSTS
WHAT EMAIL PLATFORMS TO USE & WHY
Deciding what email platform to start with? I compiled a comprehensive list on different email platforms and my thoughts on why I love them, or hate them.
DISCOVER YOUR BRAND STYLE
Just like personal style or interior style, your brand (whether that be a personal brand or your business brand) will have style. That personal style should be just that, personal! In order to have personal style you really have to figure out who you are and what you want to communicate about yourself or in this case, your brand.
HOW TO INSTANTLY IMPROVE YOUR EMAIL SIGN-UP FORM
Maybe though you’ve never thought beyond the sign-up form what happens on the brand side. It’s more than just gathering an email and sending you a discount code on your first purchase. As a brand, you now have direct access to your customers shopping behavior, in other words, you can collect & observe data based on how they are interacting with your brand and products. how do I grow my list? What’s the secret?” and truly, it does take time, care, effort and good 👏 content 👏 paired with a thoughtful strategy. But! There is one easy strategy that can instantly convert more users to join your list and that is…
THINGS OF NOTE — THE NEWSLETTER
ALEX’S PERSONAL CREATIVE OUTLET — A COLLECTION OF OBSERVATIONS, WRITINGS, SHOPPING EDITS & MORE.
